Giorgio Armani, a beacon of timeless elegance, weaves simplicity into perfection. With every line, it whispers grace, embodying luxury in its purest form—where sophistication meets the art of restraint.
GIORGIO ARMANI
WHAT WE DID
Development and execution of the comprehensive communication and public relations strategy for the Spanish and Portuguese markets of Giorgio Armani's subsidiary, ensuring a prominent presence in both regions. Our role included strategic support in the brand’s major events, both nationally and internationally, with notable participation in prestigious fashion shows in Milan, Paris, London, Dubai, and Tokyo.
Additionally, we oversaw trade marketing activities in retail outlets and explored strategic partnerships, fostering key alliances for the brand. We also established an influential network aligned with the brand’s identity, building relationships with opinion leaders, press, influencers, brand ambassadors, and high-profile personalities.
STYLE ICON
Giorgio Armani is the embodiment of Made in Italy, a creator whose vision has extended far beyond fashion, crafting an empire that defines timeless elegance as way of life. With an innate understanding of beauty and refinement, Armani has touched every corner of luxury—from fashion to interior design, beauty, hotels, and dining. His essence of understated sophistication is woven into every facet of the brand, from the sleek minimalism to the serene opulence of his haute couture designs. Armani's legacy is not just in his clothes, but in a lifestyle that continues to inspire and captivate the world with effortless grace.
CLIENT
Giorgio Armani
SERVICES
・ Communications
・ PR Management
LOCATION
Spain and Portugal
